CHRISTOPHER BASULGAN GULAY
RAROTONGA
Summary
Dynamic Supermarket Manager with a proven track record at Superbrown Ltd., excelling in merchandising strategies and employee training. Achieved significant sales growth through innovative promotions and enhanced customer satisfaction. Skilled in health and safety compliance, fostering a positive work culture, and optimizing store operations for maximum efficiency.
Overview
27
27
years of professional experience
1
1
Certification
Work History
Supermarket Manager
Superbrown Ltd.
09.2015 - Current
- Managed financial aspects of supermarket operations, including budgeting, revenue tracking, and expense control.
- Improved overall sales growth through effective merchandising strategies and targeted promotions.
- Implemented loss prevention strategies to minimize theft occurrences and improve overall profitability.
- Coordinated seasonal displays for visual appeal, driving customer interest in special promotions or events.
- Analyzed sales data to identify trends and adjust inventory levels accordingly for maximum efficiency.
- Reduced employee turnover by fostering a positive work culture and offering competitive compensation packages.
- Conducted regular performance evaluations of staff members, setting clear expectations for future goals and career development opportunities.
- Provided exceptional customer service by addressing concerns promptly and courteously, enhancing their shopping experience.
Marketing Assistant
TechnoMed Incorporated
10.2012 - 02.2015
- Created compelling case studies showcasing the value proposition of our products for prospective clients.
- Analyzed competitor offerings and developed strategies to differentiate our products in the marketplace effectively.
- Implemented customer feedback channels to continuously refine product offerings based on real-world usage insights.
- Launched new products successfully by coordinating with sales, engineering, and design teams for seamless execution.
- Supported sales team members through regular training on product updates, messaging, and value propositions to increase their effectiveness in selling our solutions.
- Established partnerships with complementary businesses to leverage synergies for mutual growth opportunities.
Supermarket Manager
Superbrown Ltd.
06.2008 - 06.2011
- Increased customer satisfaction by implementing efficient store operations and maintaining a well-organized, clean environment.
- Ensured compliance with all health, safety, and legal regulations to maintain a safe shopping experience for customers.
- Developed strong relationships with vendors to secure favorable pricing and timely deliveries of products.
- Optimized store layout for increased foot traffic flow, resulting in higher sales conversion rates.
Sales Coordinator
Playkit Philippines, Inc.
09.2001 - 05.2008
- Served as a liaison between internal departments such as production, logistics, finance, ensuring seamless end-to-end management of client accounts.
- Organized trade shows, conferences, and networking events to increase brand exposure and generate leads.
- Cultivated long-lasting relationships with existing clients by providing ongoing support throughout the post-sales process.
- Built relationships with customers and community to establish long-term business growth.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Managed accounts to retain existing relationships and grow share of business.
- Organized promotional events and interacted with community to increase sales volume.
Sales Coordinator
Sta. Lucia East Department Store
02.2001 - 08.2001
- Worked closely with the sales team to prioritize tasks, set goals, and allocate resources efficiently; resulting in increased productivity and revenue.
- Maintained accurate records of all sales activities, including contracts, proposals, quotes, follow-ups, and customer communications.
- Increased sales revenue by establishing strong relationships with clients and identifying new business opportunities.
- Streamlined sales processes for improved efficiency and customer satisfaction.
Merchandiser Coordinator
South Supermarket
04.2000 - 12.2000
- Evaluated competitor strategies, adapting merchandising tactics to maintain a competitive edge in the market.
- Supported marketing campaigns through eye-catching in-store displays and promotional materials placement.
- Streamlined supplier communication for timely deliveries, resulting in better inventory control.
- Boosted sales by strategically arranging and promoting products instore.
Messenger/Clerk's Helper
PHILIPPINE EVANGELISM CENTER UNITED PENTECOSTAL CH
08.1998 - 02.2000
- Maintained accurate records of pick-ups, deliveries, and signatures to guarantee proper documentation for all transactions.
- Played a vital role in increasing revenue by identifying upselling opportunities during client interactions without compromising on service quality or professionalism standards set forth within the organization.
- Enhanced delivery efficiency by optimizing routes and schedules.
- Developed strong rapport with regular clients leading to increased loyalty towards our messenger services over time.
Education
Bachelor of Science - Business Administration And Management
Surigao Del Sur Colleges
Surigao Del Sur, Philippines04-2000
Skills
- Health and safety
- Employee training
- Recruitment and hiring
- Merchandising strategies
Blogging
I exercise my communication skills, creativity, and the ability to express my own ideas effectively.
Team Sports
For me when your engaging yourself in sports it shows or it highlights teamwork, discipline, and leadership.
Additional Information
Date of Birth: July 30, 1975
Place of Birth: Mangagoy, Bislig Surigao Del Sur, Philippines
Civil Status: Married
Nationality: Filipino
Religion: Apostolic Christian Believer
Weight: 155 lbs.
Height: 5’6”
Certification
- CM - Certified Manager Certification
- Sales Manager Certificate
- CERTIFICATE OF RECOGNITION FROM STA. LUCIA DEPT.STORE: BEST SALES CLERK
MAY 25, 2001
Timeline
Supermarket Manager
Superbrown Ltd.
09.2015 - Current
Marketing Assistant
TechnoMed Incorporated
10.2012 - 02.2015
Supermarket Manager
Superbrown Ltd.
06.2008 - 06.2011
Sales Coordinator
Playkit Philippines, Inc.
09.2001 - 05.2008
Sales Coordinator
Sta. Lucia East Department Store
02.2001 - 08.2001
Merchandiser Coordinator
South Supermarket
04.2000 - 12.2000
Messenger/Clerk's Helper
PHILIPPINE EVANGELISM CENTER UNITED PENTECOSTAL CH
08.1998 - 02.2000
Bachelor of Science - Business Administration And Management
Surigao Del Sur Colleges
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